Running Time: 51s
This video shows you how to specify a Page Description meta tag, which will be displayed to people in search engine results.
NB Click on in the bottom right of the video to view fullscreen.
About this video
This video assumes you are already logged into the Sketchanet editor. If you don't know how to do this, you can find out how here.
The Page Description meta tag is what is shown below the title and url of each page in search engine results. You can see this highlighted in the screenshot below. While this will have no effect at all on whether your page is actually listed, if it is, it is the only tool you have to sway someone to click on your link as opposed to another link. Hence, it is very important and a well written description of your page can trump position on the page for some.
Be sure also to set your Page Title meta tag, as this really can affect whether you page gets ranked well in search results.